Some rivalries are respectful. Not this one. This collection is for the fans who never miss a chance to root against Ohio, gag at the sight of scarlet and gray, and remind the world that rivalry isn’t about blind hatred — it’s simply generational loyalty. Soft tees. Comfortable hoodies. Structured trucker hats. Built for cold Saturdays and continued dominance.

For the love of the game. And the hatred of Ohio.

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Unfriendly Rivalry’s anti-Ohio collection features classic college football rivalry apparel, including unisex t-shirts, hoodies, and hats designed for comfort, durability, and game-day wear.